NEWS
- Jul 28, 2026News releasesServices & Business
- Hakuhodo DY ONE Conducts Demonstration Experiment of Premium Video Advertising Delivery Utilizing Google’s “Buyer Direct”
〜 Verifying that Cross-CTV/OTT Delivery for Food Manufacturer Products Results in a 20% Increase in Reach to New Users through Unified Frequency Management〜 - Jul 24, 2026News releasesServices & Business
- Hakuhodo DY ONE Participates in Tokyo Pride 2026, One of the Largest LGBTQ+ Events in Asia
〜Accelerating initiatives including the application of internal schemes to same-sex partners 〜 - Jul 13, 2026News releasesServices & Business
- Hakuhodo DY ONE Teams Up with Albirex Niigata to Organize Full Swan Live & Expo 2026, Cocreation Project with Students
〜Offering thorough experience ranging from planning to stadium implementation:Applications open on July 13, 2026〜 - Jul 10, 2026News releasesServices & Business
- Data Coordination to Start Between Hakuhodo DY ONE’s DMP “AudienceOne®” and CX Platform “KARTE”
〜Personalized experience now available to users whose demographics are hard to identify 〜 - Jul 9, 2026News releasesServices & Business
- Hakuhodo DY ONE Verifies the Effectiveness of In-Game Advertising for Fast Food Products
〜Exposed users exceed unexposed users by some 34% in purchase intent, and 110% in takeout/delivery recall 〜
COMPANY
- Name
- Hakuhodo DY ONE Inc.
- Head Office
- Akasaka Biz Tower, 5-3-1 Akasaka, Minato-ku, Tokyo 107-6316, Japan
- Shareholders
- 100% owned by the Hakuhodo DY Group
- Representative
- Representative Director, President, CCO Hiroaki Kitazume
- Employees
- 3,290 (April 1, 2026, forecast)
- Business description
- Planning, consulting, agency operations and investment activities related to all aspects of digital marketing